Why is Snickers changing its name back to Marathon and where can you buy the bars?

Are they Marathon bars or are they Snickers?

If you pop to the shops for a pack of Snickers bars in the coming weeks, you might just be in for a surprise.

Thats because the popular chocolate bar has decided to give us all the nostalgic feels and revert back to its original name of Marathon – nearly 30 years after it was changed to the Snickers that we all know and love.

So just whats going on? Just what is our favourite chocolate and peanut treat playing at? And is it going to be like this forever?

Heres what you need to know…

Why is Snickers changing its name back to Marathon?

Theres no sinister reason behind the name change – its simply one way of Mars celebrating over 85 years of bringing chocolate to our shelves.

Bringing the Marathon bar branding back for a limited time really was a no brainer, said Gemma Buggins, brand director of Mars.



A tweet with reaction to Marathon Bars being renamed Snickers

Its a great way to celebrate over 85 years of Mars making chocolate in the UK and we hope this serves as a wonderful treat for fans of Snickers who remember when it was called Marathon.

Despite the retro wrapper, there will be no change to the recipe – so its basically the same name only with a different product.

However, the renamed bars are only being made available for three months before they revert back to being called Snickers again.

So youd better be quick if you want to get your hands on a bit of nostalgia in chocolate form.

Why did Marathon change to Snickers in the UK?

A pile of Snickers bars
The bars first came on to the market in 1930 (Picture: Getty Images)

Snickers, which were first produced in the US in 1930, are believed to have taken theirRead More – Source

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